ANTI TROPHY HUNT CAMPAIGN

This campaign focuses on protecting wildlife animals. The idea behind the campaign is to make people stop and think about the issue trophy hunting brings. Since hunters are behind the scope before pulling the trigger, I reversed the situation by having the animals sneaking up on the humans and have them as targets. With “Trophy Hunting Season Has Begun” written around the sniperscope, this emphasizes how trophy hunter stoke animals in their natural habitat with a sniper. In other to accomplish this, I added people as targets where they are minding their own business and unaware that they are being target by an animal.